Super Bowl week was our stage to unveil the DJ Khaled collab, introducing Gatorade ID in style. Securing its position as the third highest-performing campaign in Gatorade history.
21.7 Billion +
Total PR Impressions
SOLD OUT
Capsule Collaboration sold out in 10 hours
HIGHEST ENGAGED
Highest engaged content in Gatorades history
SIGN UPS
Gatorade iD sign ups saw 18,878 NEW sign ups
108,254 Clicks
With a sleek blend of creativity and strategy, our ad campaigns soared to new heights, racking up 100k+ clicks on Paid + Organic Gatorade Channels
Impact
3rd
Third-Highest Revenue on Gatorade.com
of all-time. Behind our Black Friday campaigns the past two years
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